Everyone’s body is different. We all come in different shapes and sizes, so it is important that your brand’s uniform reflects this. Understanding how to design uniforms for different body styles and sizes when creating your signature style is essential for ensuring confident staff members, who look and feel great, leading to great customer service.
I am very proud to have just delivered a uniform consultation/sourcing project for Dubai Hoteliers Zabeel House, soon to open in Shoreditch. Khalid Galeb, COO, responded to my work as “At last, someone who gets us!”.
How to get powerful results from your uniform and people
What first impression is your staff uniform giving?
In order to achieve powerful uniform results our top tips are:
• Have a clear understanding of the power uniform can have on your staff, brand and customer. This is essential when creating an empowering signature style.
• Ensure that your brand’s uniform is practical for purpose but equally reflects brand identity and makes staff look and feel great; this can be a finely balanced task. Getting it right increases people and company performance and profits; getting it wrong turns key staff away and can fail to convert your key loyal clients from coming back.
• When you are designing uniform, it is important to get your staff involved; ask them questions and understand their preferences. Discovering how staff really feel about their uniform is the first step in the design process of creating a uniform they feel proud in. It allows you to get critical information from the people that matter the most. If your staff are happy your customers will be too!
As an example, Soho House make their environment so great that people stay and spend for longer.
Getting the Best Fit
It seems obvious but supplying staff with uniform that fits correctly is essential to great performance in the workplace, however, this tends to be overlooked. Sadly, we often see staff members drowning in oversized shirts feeling self-conscious or with jacket sleeves that are too long, subtly saying ‘I’m insecure’.
Sounds familiar? If so, we recommend refreshing your style and supply needs by having a discovery session review. View our case studies on restaurant groups and house keepers to see how we solved uniform issues for other clients.
Tailoring is the best way to achieve the perfect uniform fit; it shows that you have thought about style and fitting for staff of all sizes.
Choosing fabrics that are fit for purpose, durable, sustainable and flattering is key to achieving uniform success. Designing uniform with sustainable natural fibres such as cotton or bamboo and blended with polyester helps fabric maintain its colour for longer; durability and makes it easier to look after. We love a little stretch, adding Spandex or Lycra is both practical for performance and more flattering on all figures.
Develop a Signature Style with Staff in Mind
When you are designing the perfect uniform that empowers staff and perfectly reflects your brand, remember that one size fits no one. At Bespoke Textiles, we can help you develop a signature style using our bespoke methodology. Our method enables us to encompass both brand style and environmental values that you and your staff can be proud of and sustain your people and brand for longer.
October Uniform Workshop!
Ever wanted to learn about creating a collection or team style? Bring that talent in house with our unique workshop for senior management given the role of creating and clothing their staff with uniform. The 2-hour sessions will be held on 2nd & 10th October at the price of £88+ booking fee. Place are limited to 10 places only so book today!